Based in Brittany but with an international presence, ET PACK markets and installs its packaging machines in America, Asia, Africa and Europe, for more than 2,000 customers. To satisfy our customers and provide them with the best possible service, our team is made up of export sales representatives.
What's his day-to-day life like and what does he do for the Group? Find out in this video presentation.
ET PACK, a group with an international presence
With a presence on many continents around the world thanks to our partners, ET PACK strives to offer the same quality of service in terms of advice and installation as we do to our French-speaking customers.
To build strong, long-term relationships with our customers, ET PACK has set up a team of export sales representatives. Their role? To work with our prospects to ensure the best possible integration of our machines into their production units.
Sullyvan, who joined us in November 2023, talks about his main tasks and day-to-day life.
Taking into account the specific needs of each country
Trust is an essential element in any commercial relationship. This trust is achieved by understanding the needs expressed by our customers, an invaluable skill for becoming an export sales representative.
While fluency in a foreign language is an essential prerequisite for working in an international sales unit, knowledge and understanding of other cultures is a considerable plus. In particular, it helps to better understand expectations and avoid misunderstandings through more precise communication.
Export sales representatives need to be familiar with the countries they work with. Each country has its own laws and legislation that must be taken into account when setting up or improving a production or packaging line. It is therefore essential that our export sales people are curious about the territories in which they work.
Sullyvan's client portfolio spans the Iberian Peninsula, North Africa, Latin America and Eastern Europe. This diversity has been made possible by Sullyvan's experience and cultural background.
The role of the export sales representative
The export sales representative is our customers' main contact with our company. As such, they regularly travel to trade fairs and visits to our customers' production facilities. A large part of their schedule is determined by their travel requirements.
The first step is to define the prospect's needs in order to propose the best available solution. This can be done by telephone, at a trade fair or at a meeting on the prospect's premises.
In formulating their proposals, export sales representatives can call on the support of our design office to ensure that our machines are integrated seamlessly and efficiently into the production units of our prospective customers.
This is followed by a negotiation phase. If an agreement is reached, the export sales representative will then be responsible for supervising the installation of the machines on our customers' premises. They will then work with our local partners, who will be responsible for installation.
Meet our export sales staff at various trade fairs
Trade shows are an excellent opportunity for our teams to meet our international customers across the globe. Most of the industry attends and participates in these events to present their new products and discuss projects currently underway within their company.
The Emballage Technologies group, comprising ETPACK, SERMATEC and PACTISOUD, takes part in these events through the presence of our export sales representatives. We will be exhibiting at SIAL in Paris, Prod&Pack in Lyon and Gulfood in Dubai. Follow us on social networks to keep up to date with our participation and the location of our stands.
